Senior Performance Marketing Manager
New
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The ZebraInsurance Technology
Our company headquarters are in Austin, TX, but our employees work remotely across the US. Please note: at this time we are not able to hire in California or Massachusetts.Full-TimeSenior
Salary$125,000 - $135,000 per year
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Job Details
- Experience
- 7-10 years
- Required Skills
- Data AnalysisGoogle AnalyticsA/B testing
Requirements
- 7-10 years of experience in performance marketing.
- Direct ownership experience of paid social channels (Meta, Snap, TikTok strongly preferred).
- Proven track record of scaling campaigns and optimizing CAC/LTV.
- Comfort with data analysis, A/B testing, and performance measurement (e.g., Google Analytics, MMPs, internal dashboards).
- Strong communication skills with the ability to translate performance insights into business impact.
- Curiosity and adaptability to experiment with new channels and approaches.
- Experience in insurance, fintech, or another high-consideration category is a plus.
Responsibilities
- Own performance marketing campaigns for our affiliate program (Impact Radius), media networks, and other emerging platforms.
- Continuously test new channels, partners, and creative formats to expand our reach and uncover scalable opportunities.
- Develop hypotheses, design experiments, and measure results to drive insights and optimize ROI.
- Manage budgets, pacing, and forecasts across multiple campaigns and channels.
- Partner with creative and brand teams to brief and refine ad assets tailored to each platform.
- Report on campaign performance, channel mix, and learnings to cross-functional stakeholders.
- Stay ahead of trends in performance marketing and identify new opportunities for growth.
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