Principal Engineer, Salesforce Marketing Cloud
J
JobgetherDigital Engineering
IndiaFull-TimePrincipal
Salary not disclosed
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Job Details
- Experience
- 11+ years
- Required Skills
- SQL
Requirements
- 11+ years of overall professional experience with significant hands-on Salesforce Marketing Cloud expertise.
- Extensive knowledge of Marketing Cloud Engagement, Journey Builder, Email Studio, Automation Studio, Mobile Studio, Contact Builder, Data Extensions, Personalization, and Intelligence (Datorama).
- Proven experience leading and scaling Salesforce Marketing Cloud practices, including strategy development and delivery governance.
- Technical expertise in Marketing Cloud Connect, Salesforce CRM integrations, REST/SOAP APIs, SQL, AMPscript, and SSJS.
- Strong understanding of Data Cloud integration, Customer Data Platform (CDP) concepts, audience segmentation, and data modeling.
- Demonstrated expertise in solution architecture, technical consulting, and enterprise-level stakeholder management.
- Experience supporting pre-sales activities like discovery workshops, proposals, and SOW creation.
- Proven ability to define governance frameworks, reusable accelerators, and delivery best practices.
- Experience building and managing high-performing global consulting teams.
- Bachelor’s or Master’s degree in Computer Science, Information Technology, Marketing, Business, or a related field.
- Relevant Salesforce certifications (Marketing Cloud Consultant, Developer, Admin, Data Cloud, AI Associate) are preferred.
Responsibilities
- Lead the strategy, growth, and overall success of Salesforce Marketing Cloud capabilities, including revenue growth and market expansion.
- Design and deliver scalable Salesforce Marketing Cloud solutions focused on customer engagement, marketing automation, and personalization.
- Provide architectural leadership for Salesforce Marketing Cloud implementations and digital marketing transformation programs.
- Lead discovery workshops, solution assessments, and strategic consulting engagements for enterprise clients.
- Support pre-sales activities including proposal development, RFP/RFI responses, and statement of work creation.
- Drive integrations between Marketing Cloud, Salesforce CRM, Data Cloud, and enterprise systems.
- Build, mentor, and lead global consulting teams, overseeing performance management and capability development.
- Establish executive relationships with clients, acting as a trusted advisor for digital transformation initiatives.
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