Marketing Expert
New
W
Weekday AIAI Training
United StatesContractSenior
Salary80 - 150 USD per hour
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Job Details
- Experience
- 5+ years
- Required Skills
- Written communicationAnalytical thinking
Requirements
- 5+ years of professional experience in marketing, advertising, or brand strategy.
- Experience as a Creative Director, Brand Strategist, Account Lead, or Marketing Manager.
- Expertise in creative brief development.
- Expertise in brand positioning and messaging.
- Expertise in multi-channel campaign strategy.
- Expertise in creative evaluation against business objectives.
- Expertise in marketing communications.
- Exceptional written communication skills.
- Strong analytical thinking and attention to detail.
- Ability to make consistent, unbiased judgments.
- Comfortable working independently in a distributed team environment.
Responsibilities
- Develop clear, task-specific evaluation rubrics for marketing deliverables including creative briefs, campaign concepts, and brand positioning frameworks.
- Evaluate AI-generated and human-created marketing work against established criteria.
- Provide detailed written justifications for every score assigned.
- Apply objective, consistent, and evidence-based judgment to ensure evaluations are accurate.
- Collaborate with reviewers and project stakeholders to refine evaluation standards.
- Incorporate structured feedback and iterate to maintain consistency across the evaluation process.
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