Lead Marketing Manager
FloridaFull-TimeLead
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Experience
- 6+ years
- Required Skills
- Data AnalysisSalesforceMicrosoft ExcelPresentation skills
Requirements
- 6+ years of B2B marketing experience.
- Experience in leading cross-functional marketing campaigns.
- Ability to analyze data and utilize metrics for performance measurement.
- Experience in paid and owned channels such as email and social media.
- Proven success in developing account-based marketing campaigns.
- Strong presentation skills to communicate with executive-level stakeholders.
- Experience with data manipulation and analysis tools like Excel or Salesforce.
- Ability to innovate and refine marketing strategies based on insights.
Responsibilities
- Develop, execute and maintain high-impact multi-touch campaigns.
- Own agency strategy, including budget management and performance analysis.
- Leverage customer insights to produce audience-centric content.
- Enhance customer journey through marketing automation.
- Research new marketing approaches for key audience engagement.
- Dive deep into data to monitor campaign results and optimize strategy.
- Manage multiple projects and balance priorities in a dynamic environment.
- Provide clear communication with executive stakeholders regarding marketing strategy and performance.
- Lead the development of account-based marketing strategies.
- Act as a mentor to team members, providing training and support.
View Full Description & ApplyYou'll be redirected to the employer's site
