Remote Digital Strategist
New
United StatesFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 5-7+ years
- Required Skills
- Google AnalyticsSEOSEMrush
Requirements
- 5-7+ years of experience in digital strategy, web product management, or related field
- Strong understanding of website optimization, UX/UI best practices, and conversion rate optimization (CRO)
- Experience with CMS platforms (e.g., Sitefinity, Sitecore, or similar)
- Familiarity with SEO principles and site auditing tools (e.g., Screaming Frog, SEMrush)
- Experience with analytics tools (e.g., Google Analytics, ContentSquare, Hotjar)
- Working knowledge of Core Web Vitals (CWV) and site performance optimization
- Ability to translate business goals into user-focused solutions
- Strong organizational skills with the ability to manage multiple priorities
- Excellent written and verbal communication skills
Responsibilities
- Partner with the Director of Web Strategy to define, scope, prioritize, and deliver website enhancements that improve user experience
- Act as the day-to-day product management liaison between IT and marketing to ensure quality releases
- Manage and monitor the intake process for content and feature requests in coordination with the CMS Team
- Maintain documentation for internal best practices, web metrics, and technical guidelines
- Support requests for site audits and oversee content inventory projects
- Contribute to SEO, CRO, and personalization initiatives in collaboration with marketing teams
- Analyze analytics and user behavior data to identify optimization opportunities
- Define requirements for web initiatives in partnership with cross-functional stakeholders
- Support cross-team training on web strategy-related tools and processes
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