Develop and execute a strategic business plan for a wide geographical area Target, penetrate, and establish a network of relationships with key decision makers and stakeholders Call on physicians, nurses, nurse practitioners, physician assistants, pharmacists, etc. Understand and communicate messages in complex clinical situations Perform periodic field travel with internal personnel Utilize data sources to maximize strategies and efficiencies Attain or exceed assigned sales and profit goal Manage and track territory specific information through a CRM system Travel as needed, including air travel