Lead annual and quarterly GTM planning across Affiliates, Trials, and AM functions. Own forecasting frameworks for trial generation, trial conversion efficiency, and expansion revenue. Lead strategic planning cycles by aligning stakeholders across GTM, Finance, Product, and Executive Leadership. Drive high-impact strategic initiatives, such as optimization of affiliate-driven trials, improving trial conversion velocity, and accelerating expansion revenue. Serve as the execution lead for cross-functional initiatives that span multiple GTM teams. Act as the single point of contact for all RevOps support needs across the Revenue Growth organization. Audit, redesign, and optimize workflows across the entire revenue lifecycle. Implement operational frameworks to improve funnel performance and reduce friction. Collaborate with RevOps systems and data teams to ensure CRM accuracy and tool effectiveness. Manage and mentor a high-performing RevOps team, fostering a culture of accountability and continuous improvement.