Proactively reach out to prospects, identifying and qualifying leads through calls, emails, videos, events and social media. Work closely with our Business Development managers to ensure a smooth handover of qualified leads and support them in expanding our reach within selected target accounts. Actively keep up with market trends and payment research to identify key companies and contacts to target by understanding their needs and pain points. Ideate new creative ways to get through to prospects. Develop initial relationships with prospects, gaining their interest and addressing early questions. Learn and understand payments and Primer’s products at an intermediate level with the ability to showcase our product and answer some technical questions. Expertly guiding leads through the initial stages of the sales process. Document your engagements and keep CRM up to date so you can report on lead quality and pipeline progress.