Serve as the business owner for territory, developing and executing a strategic plan to achieve sales targets. Identify, engage, and educate healthcare professionals (nephrologists, nurse practitioners, clinic staff). Build and maintain relationships across community and academic centers. Analyze territory dynamics to uncover growth opportunities. Deliver clinical presentations on atacicept's mechanism of action, efficacy, and safety. Execute educational initiatives to enhance disease awareness and treatment understanding. Communicate complex clinical data clearly. Apply advanced selling skills to influence HCP behavior. Partner cross-functionally with Field Reimbursement, Medical Affairs, and Patient Support teams. Model Vera’s values of accountability, integrity, and compassion. Collaborate with regional and cross-functional colleagues. Share best practices and insights. Provide real-time feedback from the field. Maintain accurate CRM records, submit expense reports, and complete required training. Ensure adherence to all company policies and compliance standards.