Senior Outreach Marketing Specialist

6+ years of media relations or public relations experience with a strong track record of pitching and securing press coverage Strong writing, editing, and research skills, with attention to detail Familiarity with SEO principles and PR platforms such as BuzzStream, Cision, Pitchbox, or Ahrefs Ability to thrive independently in a fast-paced, deadline-driven environment Proficiency in written and spoken English

Own and direct the PR and outreach calendar in the UK Write, edit, and pitch press releases, guides, surveys, and expert-driven content Develop and foster relationships with key UK reporters, bloggers, and influencers Adapt US-based Digital PR content for the UK audience Proactively identify PR opportunities Execute targeted outreach campaigns Balance Digital PR campaigns and traditional link-building Collaborate across PR, SEO, and content teams Track outreach success rates, backlink acquisition, and press coverage Deliver regular reporting on earned media wins and link performance Provide quarterly performance reports with actionable recommendations