6+ years of experience in social native content creation or related coverage with a significant follower base. Social media portfolio showcasing multi-format and platform work from ideation to production for global brands. Excellent creative judgment and taste. Exceptional hands-on social native design, illustration, video editing, copywriting skills. Proficiency with tools like Adobe Creative Suite, video editing software, and social media native tools. Experience at the forefront of testing AI tools. Balanced approach to fast-paced creativity and corporate decision-making processes. Accustomed to staying on top of changes to social media algorithms and platform-specific nuances. Proven experience with corporate brand operations and processes in a global/APAC regional environment. Strong ability to communicate ideas clearly and excitingly, verbally and in writing. Strong knowledge of the diverse APAC social and creator economy landscape. Team-oriented, open to collaboration, and effective cross-team collaboration. Self-starter, entrepreneurial, with strong proactivity and comfort in complexity and ambiguity.