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Senior Content Manager

Posted 2 days agoViewed

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💎 Seniority level: Senior, 5+ years

📍 Location: Colombia, Mexico, Costa Rica, Argentina, Jamaica, US Hours

🏢 Company: Pavago

⏳ Experience: 5+ years

🪄 Skills: LeadershipProject ManagementGoogle AnalyticsContent creationContent managementCommunication SkillsSEOTeam managementStrategic thinkingDigital MarketingWordPressA/B testing

Requirements:
  • 5+ years in content management, content strategy, or digital marketing.
  • Proven leadership experience in managing content teams and marketing campaigns.
  • Strong grasp of SEO, copywriting, email marketing, and analytics.
  • Hands-on experience with tools like Mailchimp, Braze, WordPress, Google Search Console, SEMrush, Asana, Trello, and Toggl.
  • Excellent communication and project management skills.
  • Bachelor's degree in Media Sciences, Communications, Marketing, or related field.
Responsibilities:
  • Develop and execute a comprehensive content strategy aligned with business objectives.
  • Lead, mentor, and manage a team of content creators to maintain consistent quality and brand voice.
  • Oversee email marketing campaigns, including content creation, segmentation, A/B testing, and performance optimization.
  • Drive SEO content efforts, conduct keyword research, and monitor performance via tools like SEMrush and Google Search Console.
  • Work closely with design and marketing teams to deliver high-impact landing pages, ads, and social media content.
  • Track and analyse content performance, adjusting strategy based on data.
  • Ensure smooth content workflow and operations, optimizing processes for efficiency.
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