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Creative Strategist for DTC Company (EU-Based, Remote)

Posted 2 days agoViewed

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📍 Location: Mexico

🏢 Company: Paired

🪄 Skills: Image ProcessingUser Experience DesignContent creationContent managementCommunication SkillsAnalytical SkillsSEOAttention to detailMarket ResearchCreativityMarketingEditingStrategic thinkingDigital MarketingData analyticsEnglish communicationA/B testing

Requirements:
  • Direct response marketing brain – You understand why some ads work and others don’t.
  • Pattern recognition – You see trends in hooks, angles, and winning ads before others do.
  • High attention to detail – You can spot flaws in copy, visuals, and storytelling.
  • Market awareness – You know where to find and adapt the best ideas from other offers.
  • Speed & execution focus – You thrive in a high-growth, fast-moving environment.
  • Experience in paid advertising (FB/TikTok/YouTube) – You know what scales.
Responsibilities:
  • Identify patterns in past successful hooks, leads, and creatives.
  • Stay ahead of the market—spot trends in direct response ads and borrow/adapt what’s working.
  • Brief in new visual hooks & ad leads based on historical performance & market insights.
  • Guide video editors and designers to execute high-converting creative concepts.
  • Develop systems & checklists to ensure fast, high-quality creative execution.
  • In charge of all marketing performance-related content.
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