Mobile Growth Manager - ASO (m/f/d)

Posted 6 days agoViewed

View full description

💎 Seniority level: Manager, 2+ years

📍 Location: EMEA region

🔍 Industry: Mobile Marketing

🏢 Company: Phiture👥 101-250 CRM Mobile Advertising App Marketing Apps Mobile Apps Marketing Automation

🗣️ Languages: English

⏳ Experience: 2+ years

🪄 Skills: Project ManagementData AnalysisGoogle AnalyticsMobile testingCommunication SkillsAnalytical SkillsSEORESTful APIsWritten communicationExcellent communication skillsReportingClient relationship managementMarketingDigital MarketingData analyticsA/B testing

Requirements:

2+ years experience in mobile marketing with an app publisher, tool agency, or similar
At least 1-year experience in ASO
A proven track record of being data-driven, and experience analyzing data with Excel, Google Sheets, etc.
Excellent communication and presentation skills. Ability to discuss results and challenges with the clients
Team player attitude, great in giving and receiving feedback as well as sharing knowledge
Strong project management skills
Excellent knowledge of core mobile marketing methods and terminology
Excellent verbal and written English language skills
Flexible, adaptable, and driven - open to participating in a friendly but fast-paced environment

Responsibilities:

Manage client accounts and lead ASO projects for a diverse portfolio of apps across multiple markets and languages, supporting key clients on a global scale.
Execute campaigns based on strategies by Senior Consultants and Growth Leads.
Run experiments and A/B tests for optimal client results.
Brief designers and translators on creative experiments and app store asset localization.
Conduct check-ins with clients, guiding through methods and ASO thought-process.
Monitor and report on keyword rankings, install rate, and experiment effectiveness.
Devise ASO methods and strategies for client success and competitive edge.
Continuously build expertise in ASO and related areas by staying up to date with the latest tools, technologies, and best practices.
Produce content and articles for our ASO knowledge base and ASO Stack publication.

Apply