Senior/ Lead Product Analyst

View full description

Requirements:

• 5+ years of experience doing quantitative analysis within a cross functional digital product environment
• A strong ability to communicate findings to non-technical stakeholders in a concise and engaging manner
• Experience conducting large scale A/B experiments and interpreting results to drive product and business decisions
• Ability to define new product metrics from complex, unstructured data
• Fluency with commercial data and key concepts around user value and profitability
• Knowledge of statistics (e.g. hypothesis testing, regressions)
• Excellent SQL skills
• Experience with data visualisation tools such as Tableau, Superset, Looker, Mode
• Experience with data modelling/dbt is a nice-to-have, but not essential
• Fluency in Python and its application in data analysis is a nice-to-have, but not essential

Responsibilities:

• Conduct deep-dive analysis of our EWA feature-set and commercial profit and loss metrics to understand user behaviour, and help us investigate opportunities to grow engagement and LTV
• Influence the roadmap of your team through presentation of data-based recommendations
• Define how we quantitatively evaluate success, setting KPIs, designing tracking to measure what really matters, delving into the leading indicators of user behaviour
• Conduct regular A/B tests and causal analyses to determine the impact of product changes on success metrics
• Build models of user-segmentation, customer lifetime value etc.
• Work with Analytics Engineering to prioritise data modelling needs in your area as well as directly contributing to our transformed data codebase