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Senior Technical Product Marketing Manager (Remote)

Posted 9 days agoViewed

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💎 Seniority level: Senior, 5+ years

📍 Location: United States, United Kingdom

💸 Salary: 175000.0 - 200000.0 USD per year

🔍 Industry: Cybersecurity

🏢 Company: runZero

🗣️ Languages: English

⏳ Experience: 5+ years

🪄 Skills: CybersecurityCommunication SkillsRESTful APIsSales experience

Requirements:
  • 10+ years of experience in networking and/or cybersecurity.
  • 5+ years in product marketing, preferably in smaller organizations.
  • Knowledge of attack surface management, CAASM, vulnerability management, and exposure management is a plus.
  • High technical proficiency in network architecture, protocols, and interactions.
  • A passion for translating technical features into compelling content and messaging.
  • Proven ability to create impactful marketing assets, such as blogs, presentations, and demos, for technical and non-technical audiences.
  • Exceptional storytelling skills, crafting messaging that resonates across industries.
  • Strong interpersonal and management skills, with experience collaborating across cross-functional teams and external stakeholders.
  • Excellent written and verbal communication skills, with the ability to present effectively in digital and in-person formats.
  • A self-starter mentality with a hands-on approach to problem-solving and driving initiatives independently.
Responsibilities:
  • Develop clear, differentiated messaging that communicates runZero’s unique value to both technical and non-technical audiences while shaping persona-specific content for key use cases.
  • Dive deep into runZero’s technical features to uncover benefits that resonate with customers, translating insights into engaging content such as blogs, case studies, demos, ebooks, and presentations.
  • Build compelling demo narratives and presentations that highlight runZero’s capabilities in solving real-world problems and drive customer engagement.
  • Conduct competitive analysis, positioning runZero effectively against alternatives and providing actionable insights to the sales team.
  • Plan and execute product launches with cohesive messaging, ensuring alignment across internal teams, marketing campaigns, and events while keeping customer-facing assets updated and relevant.
  • Enable the sales team with high-quality resources, including battle cards, pitch decks, and technical content tailored for specific customer segments.
  • Represent runZero at industry conferences and third-party events, delivering demos contextualized for each audience.
  • Collaborate with marketing teams to develop technical top-of-funnel content that generates awareness and aligns with broader strategy.
  • Shape the product roadmap by incorporating insights from market research, competitive developments, customer feedback, and hands-on exploration of the platform.
  • Stay ahead of exposure management trends and emerging threats, ensuring messaging and content remain timely and impactful.
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