Content Marketing Manager (SubSub)

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Requirements:

• Previous experience in roles like Content Marketer, Content Producer, or related positions.
• Excellent written and spoken English to create high-quality content.
• Understanding of different content types (blog, video, long-form, short-form) and platforms (YouTube, blog, social media).
• Ability to balance data-driven decision-making with creativity and original thinking.

Responsibilities:

• Conducting in-depth market and competitor analysis to identify trends, audience needs, and content opportunities.
• Identifying narratives, developing hypotheses around content topics, and translating them into engaging marketing materials.
• Generating compelling and strategic content across various formats (articles, videos, scripts, etc.) that align with the brand voice and business goals.
• Tracking content performance metrics such as time on page, bounce rate, and conversions to refine content strategy.