🪄 Skills: Google AnalyticsCommunication SkillsSEOWritingStrong communication skillsMarketingDigital MarketingData analyticsA/B testing
Requirements:
Experience in a start-up
Responsibilities:
Own the full lifecycle strategy, develop roadmaps, and execute on initiatives that increase acquisition, activation, retention, and referrals
Launch thoughtful campaigns across email and sms to ignite clients’ healing journey
Architect seamless, personalized lifecycle flows across email, sms, and in-app channels that help clients complete their full program for transformational results
Identify moments to creatively re-engage clients post-treatment with new programs that meet them where they are in their mental health journey
Craft a high-impact referral engine that turns client love into exponential growth
Run bold experiments, measure outcomes relentlessly, and double down on what works to accelerate client impact
Proactively partner with product and engineering to market new features and programs with high-converting campaigns that educate clients