Senior Growth Director

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Requirements:

• 7+ years of performance marketing experience required, specifically an emphasis on strategy, client relationship management, and search
• Ability to problem-solve and structure complex projects/plans with multiple stakeholders and deliverables
• Ability to communicate effectively to all employee levels while understanding both the day to day and big picture
• Ability to hire, train, and foster collaboration with a team that reports directly to you
• Ability to work in a fast-paced environment while managing time effectively

Responsibilities:

• Daily management of paid digital media campaigns for a variety of clients and budgets.
• Work within client budgets and seek methods to improve metrics like cost per click, conversion rates, etc.
• Leverage our real-time data dashboards and a plethora of reporting tools, you will communicate campaign performance to clients and create a clear road-map for the future
• Analyze performance data and provide intelligent synthesis, interpretation and appropriate action plans based on conclusions
• Continuously measure and optimize campaign performance while also establishing benchmarks and recommend future tests
• Communicate with clients on all elements of the campaign, including planning, performance, and project status
• Prepare reports and present results to clients and management
• Maintain a high level of up-to-date knowledge of best practices and strategies in advertising networks (betas, ad network updates, innovation opportunities, etc.)
• Use a data-driven approach to develop marketing strategies and marketing plans to support and achieve the client’s business objectives
• Build effective relationships with all clients
• Gather data on consumer, competitor, and market conditions including building and maintaining test and learn environments with data-driven decision making that furthers all platforms and campaigns.
• Testing against benchmarks each quarter.