Associate Creative Director

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Requirements:

• 8+ years of experience in a creative role with 2+ years of experience as a direct people manager within a B2B SaaS or high-tech environment.
• Expertise in design software such as Figma and Adobe Creative Suite (Photoshop, Illustrator, After Effects).
• Strong understanding of brand strategy, UX/UI design principles, and digital marketing best practices.
• Ability to translate user insights into compelling digital experiences.
• Experience with content creation, including writing copy for digital platforms or collaborating closely with copywriters to ensure cohesive messaging.
• Deep knowledge of brand positioning, storytelling, and strategy to align creative outputs with broader marketing goals.
• Familiarity with tools like Google Analytics, heatmaps, or A/B testing to understand how creative assets perform and optimize them accordingly.
• Basic understanding of HTML, CSS, and JavaScript, which can be helpful for collaborating with developers and understanding web-based project requirements.
• Experience working alongside senior creative leads or taking on creative direction responsibilities, even in smaller teams.
• Proven track record of managing cross-functional projects, collaborating with various teams, and delivering high-quality results under tight deadlines.
• Exceptional communication and presentation skills, with the ability to articulate creative concepts to non-design stakeholders.
• A portfolio showcasing a range of creative work, including B2B marketing campaigns, digital experiences, and branding projects.

Responsibilities:

• Lead the development and execution of creative concepts for digital, print, and multimedia marketing materials.
• Own the digital design system, coordinating with the Brand team to ensure that we are showing up in a consistent, evocative manner.
• Collaborate with product, marketing, and sales teams to create compelling visual narratives that align with brand strategy and business goals.
• Manage a team of digital designers, providing guidance, mentorship, and constructive feedback to ensure high standards of creative excellence.
• Oversee the production process from ideation through to final delivery, ensuring projects meet deadlines, budgets, and quality expectations.
• Contribute to the creation of brand guidelines and ensure consistency across all creative outputs.
• Stay current on industry trends and emerging design tools, integrating innovative techniques into the creative process.
• Work closely with UX to ensure that our user insights are being delivered upon.
• Analyze and optimize creative assets for performance across various digital channels, ensuring that designs drive engagement, conversions, and customer retention.
• Champion, role model, and embed Samsara’s cultural principles (Focus on Customer Success, Build for the Long Term, Adopt a Growth Mindset, Be Inclusive, Win as a Team) as we scale globally and across new offices.
• Hire, develop and lead an inclusive, engaged, and high performing team.