ApplyEverConnect - Paid Media Manager - Remote, US
Posted about 2 months agoViewed
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💎 Seniority level: Manager, 3-5 years
📍 Location: United States
💸 Salary: 70000.0 - 80000.0 USD per year
🔍 Industry: Marketing
🏢 Company: evercommerce_careers
🗣️ Languages: English
⏳ Experience: 3-5 years
🪄 Skills: Data AnalysisGoogle AnalyticsAnalytical SkillsMicrosoft ExcelExcellent communication skillsMarketingDigital Marketing
Requirements:
- Minimum of 3-5 years of hands-on experience with search engine marketing and social media platforms.
- Strong analytical skills with the ability to interpret data and draw actionable insights.
- Excellent communication skills, both written and verbal, with a high level of proficiency in English.
- Experience with search engine marketing platforms such as Google Ads and Bing Ads, and social media advertising is a must.
- Proficiency in Microsoft Excel and Google Analytics is a plus.
Responsibilities:
- Assist in the development and implementation of paid media strategies to drive traffic, engagement, and conversions.
- Drive paid media strategic initiatives to help achieve our business goals
- Perform keyword research to identify new opportunities and optimize existing campaigns.
- Create and optimize ad copy for search engine advertising platforms such as Google Ads and Microsoft Ads.
- Monitor and analyze campaign performance metrics, making data-driven recommendations for improvement.
- Collaborate with cross-functional teams including content creators, designers, and developers to align marketing efforts and ensure consistent messaging.
- Stay up-to-date with industry trends and best practices in search engine marketing and digital advertising.
- Conduct daily account optimizations and performance analysis against campaign goals.
- Analyze audience insights and engagement data to refine targeting strategies on social media platforms.
- Assist teammates by sharing knowledge, joining client or new business calls, and evangelizing best practices.
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