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Senior Amazon Brand Manager

Posted 2 days agoViewed

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💎 Seniority level: Senior, 3-4 years

📍 Location: Brazil, Portugal, Mexico, Colombia, Spain, EST

🔍 Industry: Advertising

🏢 Company: Darkroom👥 11-50Digital MarketingAdvertisingConsultingWeb DevelopmentBrand MarketingMarketingWeb Design

⏳ Experience: 3-4 years

🪄 Skills: Amazon FBAData AnalysisHTMLCSSJavascriptProduct ManagementCross-functional Team LeadershipProduct AnalyticsAmazon Web ServicesREST APIStrategic ManagementCommunication SkillsAnalytical SkillsMicrosoft ExcelProblem SolvingCustomer serviceSEOAttention to detailOrganizational skillsWritten communicationTeamworkNegotiation skillsReportingClient relationship managementSales experienceMarket ResearchData visualizationStrategic thinkingDigital MarketingBudget managementA/B testing

Requirements:
  • 3-4 years of experience in a brand management role with the Amazon Seller Central and Vendor Central channels and E-commerce marketplaces
  • 1-2 years of client-facing experience
  • Experience with digital assets, A+/EBC content, SEO, Copywriting and Parent/Child Variations
  • Experience with Walmart.com
  • Strong understanding of eCommerce Metrics and use of data
  • Experience building processes and reporting that allow your efforts to impact brands at scale
Responsibilities:
  • Execute brand strategy including channel selection, product strategy, pricing strategy and go-to-market approach
  • Coordinate with the Director of Marketplaces to maintain quality control of the catalog, ensuring all information is accurate and that product and pricing updates are consistent across Amazon’s marketplace.
  • Measure and report on category/item performance as well as provide suggestions on continuous improvement strategies to improve catalog performance.
  • Build client relationships through consistent and frequent communication, making sure output is in line with client expectations. Manage and execute client agenda
  • Maintain accurate catalog of various client products through product catalog uploading via vendor portals
  • Identify and report opportunities for product sales conversion using merchandising, enhanced content and A/B testing
  • Manage forecasting of annual sales, management of inventory planning & replenishment
  • Implement marketing roadmap and program innovation to drive this vision using Promos, Coupons, CPC ads, Display ads
  • Work closely with PPC Manager to set ACOS/TACOS goals in line with client expectations
  • Performing market research; Monitor trends and keep a close eye on competitive products in the marketplace; Analyze brand positioning, consumer insights and other various data including, but not limited to sales trend, conversion rates and return trends
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