Photo Editor/Social Media Content Specialist (US Healthcare)

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Requirements:

• Proven experience in photo editing with strong skills in Adobe Photoshop, Lightroom, Canva, or similar tools.
• Hands-on experience managing professional Instagram and Facebook accounts, preferably in a healthcare, medical, or aesthetic setting.
• Familiarity with social media best practices, content planning, and audience engagement strategies.
• Strong eye for detail, creativity, and aesthetics, especially when editing patient photos.
• Ability to maintain confidentiality and ensure compliance with privacy standards.
• Excellent communication and organizational skills.

Responsibilities:

• Professionally edit before-and-after photos of surgical or aesthetic procedures, ensuring patient privacy, consistency, and quality standards are met.
• Create engaging social media content that aligns with the brand’s voice and aesthetic, focusing on Instagram, Facebook, and other relevant platforms.
• Plan and schedule posts to drive engagement, showcase results, and support the practice’s marketing goals.
• Collaborate with the practice manager, marketing team, or physician to review content and obtain approvals.
• Stay updated on social media trends, especially within healthcare, aesthetics, and cosmetic surgery spaces.
• Monitor engagement and provide insights or recommendations to improve reach and interaction.
• Ensure all content complies with HIPAA guidelines, patient consent policies, and ethical marketing standards