Media Buyer

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Requirements:

• 1 to 2 years experience
• Excellent generating high-quality leads and selling paid trial memberships
• Can communicate strategy and goals clearly and works well in a fast-paced environment
• In-depth industry knowledge regarding best practices, development, current regulations, and technology, particularly in Sales, Lead Generation, Digital Marketing, and Media Buyer
• Deep understanding of the pros & cons involved in this industry
• Outstanding English communication skills (Written & Verbal)
• Capable to communicate directly dealing with US clients & other clients in other parts of the world
• Flexible and can work any hour of the day
• Fast, reliable and stable internet connection (LAN or fiber) and with internet backup

Responsibilities:

• Create Campaigns for Assigned Clients via Facebook Ads Manager.
• Create Campaigns for Assigned Clients via Google Ads Manager.
• Optimizing Ad Campaigns Daily
• Deliver a CPL of under $17 for at least 70% of accounts managed
• Work with the rest of the digital marketing team to deliver great results to clients
• Grow your position with the company as the company grows.
• Create great customer service experiences for all clients
• Optimize ads daily in Facebook’s Ads Manager. This includes driving ad spend to the best-performing ads and audiences.
• Keep an accurate client metrics and notes in our Click Up database
• Clearly communicates any red flags on client accounts to our operations manager
• Contribute to creating ad strategies and giving 1% improvements to current strategies.
• Communicate with the operations manager and the rest of our ads team to ensure that we are delivering the best service and results to our clients.
• Make changes to campaigns in a timely manner as requested by clients.
• Attend daily All-Hands In Meetings.
• Attend and assist the team at live events, which will include: Pre-planning meetings, event setup, event rehearsals, member support during the event, back of the rooms sales/support, event breakdown, and post-event debrief meetings.
• Responsible for negotiating and purchasing advertising space and time to reach target audiences effectively
• Develop media buying strategies, analyze options, optimize budgets, monitor ad performance, and report to clients.
• Participates in media planning to identify target audiences and craft effective campaigns
• Ensure that ads reach the intended audience through the right channels at optimal prices
• Develops and maintains media partner relationships
• Analyzing campaign and audience data to optimize media buying strategies
• Ensuring that the paid advertising and campaigns businesses reach their target
• Will track and measure the performance of campaigns and develop strategies to optimize marketing spend
• Determine how well an ad campaign did by looking at data like reach, engagement, and conversion rates
• Help clients reach their target audience by researching market trends, buying habits, demographics, and media usage