VP of Sales, Health Care Practitioner

View full description

Requirements:

• Minimum of 10+ years of senior sales experience and leadership
• Minimum 5+years of HCP experience within the supplement industry for a well-known supplement brand.
• Experience of HCP channels must be current, ideally working in the HCP channel today.
• Proven success of building the HCP channel for a supplement brand nationally.
• Experience of setting up and working with Fullscript
• Direct-to-practitioner sales, in depth knowledge of supplements, and familiarity with e-commerce platforms like Shopify and Amazon.
• Proven success of exceeding sales targets, with a demonstrated ability to grow new business channels.
• Strong understanding of the healthcare ecosystem, including HCP sales strategies and customer dynamics.
• Exceptional leadership skills with experience in building and managing high-performing teams.
• Excellent communication, negotiation, and interpersonal skills.
• Familiarity with healthcare regulations and compliance specific to sales activities

Responsibilities:

• Work with the CEO on a detailed launch plan for the dietary supplement and dermatology arms of the US HCP Market
• Develop and implement a scalable, data-driven sales strategy to effectively penetrate and grow the HCP market.
• Set ambitious revenue targets and ensure alignment with overall company goals, monitoring progress regularly to achieve or exceed objectives.
• Conduct thorough analysis of market trends, customer needs, and competitive landscapes to identify opportunities for growth and innovation.
• Build a robust sales pipeline to expand our footprint within practitioner networks.
• Identify and pursue new opportunities to expand practitioner partnerships and our reach within the HCP channel.
• Lead initiatives to increase product adoption in diverse healthcare settings, including clinics and private practices.
• Cultivate strong, long-term relationships with healthcare practitioners, clinics, and associated stakeholders.
• Act as the voice of the customer, gathering actionable feedback to improve products and services.
• Serve as the primary point of contact for key accounts, addressing needs and driving loyalty through personalized engagement.
• Leverage CRM systems and analytics tools to track sales performance, identify trends, and optimize strategies.
• Manage budgets, forecast sales, and ensure cost-effective operations.
• Work closely with brand, growth, and product teams to align sales strategies with company initiatives and goals.
• Ensure all sales activities adhere to healthcare regulations and compliance standards.
• Establish clear objectives, KPIs, and development plans for team members, ensuring alignment with broader organizational goals.
• Provide ongoing training and mentorship to enhance team capabilities and ensure best practices are consistently applied.