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Senior Product Marketing Manager, Competitive Intelligence

Posted 3 months agoViewed

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💎 Seniority level: Senior, 5-8 years

📍 Location: US

💸 Salary: 130000.0 - 195500.0 USD per year

🔍 Industry: Customer engagement platform / Marketing technology (MarTech)

🏢 Company: Iterable👥 501-1000💰 $200,000,000 Series E almost 4 years agoArtificial Intelligence (AI)SaaSMobile AppsMarketingSoftware

⏳ Experience: 5-8 years

🪄 Skills: Data AnalysisComplianceCross-functional collaboration

Requirements:
  • Minimum of 5-8 years of experience & understanding of SMS as a marketing channel.
  • Strong product marketing portfolio and experience with senior stakeholders.
  • Strong executive presence and comfort with ambiguity.
  • Deep understanding of the MarTech industry and market dynamics.
  • Ability to think strategically and execute methodically.
  • Aptitude for technical language and a quantitative, analytical mindset.
Responsibilities:
  • Spearhead GTM launches for all products & features within the SMS portfolio.
  • Drive adoption of SMS channel usage and new features within the customer base.
  • Influence upstream product roadmap decision-making in partnership with PM.
  • Orchestrate the cross-functional GTM motion to drive SMS revenue.
  • Act as SME for SMS and own internal knowledge goals.
  • Gather customer/market needs and gaps to facilitate growth.
  • Drive strategic storytelling and provide best practices content.
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