Represent the Turnitin product portfolio and research potential customers. Generate leads and build relationships by nurturing prospects. Manage and maintain a pipeline of prospects and engage sales account executives. Identify best practices for lead generation. Utilize SalesForce, emails, and phone calls to generate sales opportunities. Identify prospect needs and suggest appropriate products/services. Build trusting relationships to qualify leads. Proactively seek new business opportunities in higher education. Set up product demonstration meetings. Report results to the sales manager.