Product Marketing Manager (German Speaking)

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Requirements:

• 5+ years of experience in product marketing, with at least 3 years leading company-wide initiatives.
• Strong track record of developing product and go-to-market strategies in financial services or e-commerce.
• Proven ability to drive innovation and execute projects effectively.
• Success in collaborative work with cross-functional teams and excellent communication skills.
• Strong data analysis skills and experience with customer research techniques.
• Fluency in English and German language.

Responsibilities:

• Responsible for the product value proposition narrative and go-to-market strategy for seller capital within the financial services team.
• Influence product roadmaps by synthesizing market, customer, and competitive insights.
• Create customer feedback loops during product and marketing development to refine product narrative.
• Develop product value propositions, messaging, and external facing proof points.
• Manage the go-to-market strategy and execution for product launches.
• Track customer engagement and adoption of new features in collaboration with channel experts.
• Identify internal product market fit tracking metrics and synthesize customer feedback.
• Build value propositions leveraging customer voice to optimize messaging.