- Advise clients on the creation, adaptation, and analysis of market research projects.
- Design studies, including methodology, target group, and sample size.
- Create bespoke questionnaires for use cases such as U&A, tracking, concept testing, creative testing, MaxDiff, and Conjoint.
- Set up questionnaires and fieldwork on the Appinio platform.
- Interpret results, provide actionable recommendations, and create in-depth reports with charting, design, and insights.
- Present insights through clear storytelling, actionability, and recommendations.
- Collaborate with Sales on project scoping for new customers.
- Manage projects and contribute to the strategic development of the Research Consulting Team and Appinio products.
- Integrate AI across research steps and collaborate with the Product team to enhance AI capabilities.
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