- Plan, execute, optimize, and iterate on integrated demand generation campaigns across all channels to drive qualified pipeline.
- Identify, evaluate, and manage relationships with industry media partners, publications, and sponsorship opportunities.
- Coordinate campaign operations end-to-end in HubSpot, including workflows, nurture sequences, landing pages, forms, and reporting.
- Partner with internal stakeholders across Content, Design, Sales, and Channel teams to align assets, messaging, and targeting.
- Plan, organize, and run hosted webinars supporting demand generation and customer success.
- Own campaign budgets and performance tracking, reporting against KPIs to stakeholders.
- Maintain the campaign calendar and proactively manage risks and opportunities.
Project ManagementSalesforceHubSpot