- Own outbound prospecting and lead generation across assigned territories.
- Turn outreach into a qualified pipeline—converting prospects into Sales Qualified Leads (SQLs).
- Partner with Account Executives to design and execute territory strategies.
- Build and iterate outbound campaigns across email, phone, video, and LinkedIn.
- Track and report on performance metrics to drive continuous experimentation.
- Develop expertise in target verticals like education, healthcare, and retail.
- Align with Marketing on persona targeting, messaging, and campaign timing.
- Keep Salesforce documentation updated and maintain consistent progress.
Salesforce