- Own go-to-market for new and relaunched products end-to-end
- Build and maintain a launch calendar and milestone framework
- Create all launch assets including positioning, messaging, and sales materials
- Shepherd cross-functional launch readiness across product and sales
- Own Miter's core messaging and positioning
- Build customer marketing and expansion programs
- Own competitive intelligence and audience segmentation
- Track launch impact, demo requests, and expansion ARR
Artificial IntelligenceFigma