- Develop and execute targeted engagement strategies for key accounts in assigned regions.
- Lead regional business planning aligned with corporate goals and cross-functional priorities.
- Collaborate with internal stakeholders to synthesize customer insights and optimize messaging.
- Identify, educate, and align thought leaders to strategic imperatives.
- Profile treatment centers to assess readiness, patient care models, and referral patterns.
- Identify and address barriers to care such as infusion capacity, billing, and payer dynamics.
- Cultivate strategic partnerships and referral networks to support launch and market expansion.
- Define and track KPIs to measure launch execution quality and speed.
Stakeholder management