- Build and lead the company's first centralized analytics function and define its vision, roadmap, and operating model.
- Establish data governance standards, metric definitions, and reporting frameworks.
- Partner with executive leadership to support data-driven strategic decisions.
- Design and implement the end-to-end analytics technology stack, including warehousing, transformation, visualization, and reporting solutions.
- Develop a canonical data model and ensure data quality, consistency, accessibility, and governance.
- Implement multi-touch attribution and unified customer journey tracking across marketing channels and trading activity.
- Develop executive dashboards, KPI reporting, and a single source of truth for business-critical metrics.
- Establish an experimentation framework and design and evaluate A/B tests and controlled experiments.
- Collaborate with Marketing, Product, Technology, Operations, and Commercial teams to align data definitions and reporting standards.
- Lead, coach, recruit, and develop analytics talent.
PythonSQLMicrosoft Power BI+4 more