- Prospect for customers and contact and qualify Marketing Qualified leads, nurturing and routing them to the appropriate sales manager.
- Follow up on quotes and proposals to win sales opportunities and cross-sell or upsell GenScript services and products.
- Support the development and implementation of regional sales strategies and tactics for services and products.
- Explore and develop new markets and applications for current services and products.
- Work with the Regional Manager and Technical Solution Manager to develop action plans to secure business in a competitive environment.
- Follow the sales process to understand customers’ research applications and match their needs with GenScript services and products.
- Build and expand a business reference and referral network to develop new business opportunities.
- Manage the distribution channel as directed by the Regional Manager.
- Maintain accurate CRM customer account records and contact information.
CRM