- Develop a comprehensive, data-driven sales strategy and business plan to build and grow market development throughout the San Fernando region
- Build and lead a team of talented, high performing sales reps in the execution of sales strategies and optimization of opportunities to increase profitability and market share
- Recruit, Hire, Train, Manage, and Develop representatives
- Develop and enhance customized pitches to individual OBGYNs, MFMs, and prenatal Genetic Counselors
- Use data to analyze sales results, identify industry trends, and stay abreast of competition to increase sales volume and drive success within territory