Blinkist

Blinkist is a company that specializes in providing summaries of non-fiction books, allowing users to gain insights from key ideas in a concise format. Their platform is designed for individuals seeking to enhance their knowledge and understanding of a wide range of topics in a time-efficient manner.

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📍 Germany

🧭 Full-Time

🔍 Digital learning and education

  • 4+ years of experience in growth-related disciplines with a proven track record of delivering outcomes.
  • Experience as a product manager or in a CRO/Growth role.
  • Deep knowledge of digital marketing.
  • Ability to debate ideas with stakeholders and consider strong opportunities.
  • Experience with testing tools such as PostHog is a nice to have.
  • Fantastic communication skills and fluent in English.

  • Lead the ideation, planning, and execution of CRO strategies aimed at increasing CVR and revenue per user.
  • Work with data teams to evaluate user journeys and identify areas for improvement.
  • Collaborate with designers to create higher converting pages and flows.
  • Direct engineering teams to execute initiatives effectively.
  • Assist the performance marketing team in understanding and removing conversion barriers.
  • Maintain knowledge of competitors' flows and conversion best practices.
  • Regularly report on CRO progress and results, creating and owning roadmaps.

LeadershipProduct ManagementCommunication SkillsAnalytical SkillsCollaboration

Posted 2024-11-07
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📍 Germany

🧭 Full-Time

🔍 Education technology

  • More than 5 years of experience leading engineering teams.
  • Excellent communication skills to facilitate alignment and transparency.
  • Background in software development to comprehend technical issues faced by developers.
  • Profound talent acquisition experience within a software environment.
  • Ability to identify talent gaps and focus on increasing team talent density.
  • Navigate ambiguity with curiosity and drive to solve problems.
  • Strong business acumen to align decisions with business objectives.
  • Hands-on approach to operational challenges.

  • Partner with the CTO on talent strategy and acquisition to enhance team growth and engagement.
  • Be the primary contact for engineering team's people-related needs, ensuring regular communications.
  • Facilitate meetings with Technical Leads to discuss operational progress and challenges.
  • Proactively identify and solve issues impacting team productivity.
  • Support the CTO with financial reporting and ensuring alignment with broader business goals.

Problem Solving

Posted 2024-11-07
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📍 Germany, France, UK

🧭 Full-Time

🔍 Education, E-learning

  • Bachelor's degree in Marketing, Business, Statistics, or a related field.
  • Proven experience analyzing marketing data and providing actionable insights that impacted revenue.
  • Background in performance marketing or handling performance marketing data.
  • Proficiency in attribution and measurement techniques.
  • Strong analytical skills (via SQL) with the ability to interpret complex data.
  • A preference for speed and pragmatism over perfection.
  • A growth focused mindset which is focused on delivering daily.
  • Excellent communication and presentation skills.
  • Ability to work collaboratively with cross-functional teams.

  • As a Senior Marketing Analyst at Blinkist by Go1, you will play a crucial role in supporting our Performance Marketing Acquisition team.
  • You’ll be responsible for constantly developing the targets and bids we use to run our campaigns, ensuring that our marketing campaigns are aligned with these targets to maximize profitability.
  • You’ll help us navigate challenges related to non click-based attribution methods, providing valuable insights through multiple attribution formats, including last-click, blackout, incrementality tests, and Marketing Mix Modeling (MMM).
  • By analyzing and interpreting data, you will help the team understand the impact of various marketing channels and tactics, enabling more informed decision-making and optimization of our marketing strategies.
  • Evaluating A/B tests across the funnel will be another key aspect of your role. You will advise on test setup, analyze the test results, and provide actionable recommendations to improve conversion rates and overall marketing performance.
  • Additionally, you’ll work with non-paid channels such as CRM and SEO to help them visualise + understand performance and assess the outcome of new tests and strategies. Focused on conversion, monetization and renewal.

SQLData AnalysisData analysisCommunication SkillsAnalytical SkillsCollaboration

Posted 2024-10-14
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📍 Germany, France, UK

🔍 Education, E-learning

  • Experienced in creating data-driven, customer-focused journey programs that enhance successful areas and explore new growth opportunities.
  • Whether from management consultancy, entrepreneurship, or a strong entrepreneurial spirit, you should bring core expertise and an insatiable curiosity and drive to learn and contribute.
  • Experience running, or consulting for, small to mid-size businesses, ideally in the tech space.
  • Successful in driving results within cross-functional teams and able to adapt communication styles to suit (ranging from junior engineers to the CFO).
  • Well-versed in topics such as user acquisition, pricing, subscription optimization or similar.
  • Knowledgeable about digital marketing and the dynamics of subscription businesses.
  • Strong analytical skills with the ability to interpret complex data and make data-driven decisions.
  • A preference for speed and pragmatism over perfection.
  • A growth-focused mindset which is focused on delivering daily.

  • Analyze and enhance our most profitable revenue-generating flywheels, devising creative strategies to boost RPU and reallocate traffic and resources to maximize profits.
  • Evaluate and optimize revenue levers like user acquisition, retention, and upgrades, crafting strategies that maximize our monetization potential.
  • Identify and prioritize high-impact opportunities within these levers and execute on these within iterative daily sprints.
  • Develop and execute market-specific plans, using diverse strategies to capture and maximize revenue in key regions.
  • Work closely with the co-founder and growth leadership team, providing results and aligning efforts to meet ambitious revenue goals.
  • Actively contribute to the most important tasks at hand, whether it be analysis, prototyping or launching initiatives.

LeadershipBusiness DevelopmentData AnalysisCross-functional Team LeadershipStrategyBusiness developmentData analysisCommunication SkillsAnalytical SkillsCollaboration

Posted 2024-10-04
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