Staff Product Marketer
New
W
WebflowWeb development
Remote-first (United States; BC & ON, Canada)Full-TimeStaff
SalaryUnited States (all figures cited below are in USD and pertain to workers in the United States)
Zone A: $191,000 - $239,000
Zone B: $176,000 - $222,000
Zone C: $160,000 - $201,000
Canada (figures cited below are in CAD and pertain to workers in ON & BC, Canada)
$214,000 - $267,000
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Job Details
- Experience
- 5+ years of product marketing experience
- Required Skills
- HTMLCSSJavascriptMarket Research
Requirements
- Have 5+ years of product marketing experience.
- Have a foundational understanding of web development concepts, including HTML, CSS, and JavaScript.
- Have experience with Webflow or similar web development technology.
- Connect technical concepts with user value and express them succinctly.
- Communicate effectively in written, verbal, and visual formats for internal and customer-facing audiences.
- Adapt communication to reach and engage users.
- Work collaboratively and demonstrate strong interpersonal skills.
- Independently lead several projects with limited direction.
Responsibilities
- Develop an expert understanding of Webflow’s platform and its customers to create marketing that tells the product story and drives adoption.
- Collaborate with Product and contribute market, customer, and competitive insights to the product roadmap.
- Lead new product and feature launches in partnership with Product, Marketing, Partnerships, and partners.
- Partner with Product, Sales, and Marketing to develop content and messaging that showcases the Webflow platform.
- Refine pricing and packaging using customer, market, and product understanding.
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