Social Media & Content Strategist
New
T
TalentgratorDigital entertainment
Workable locations: Bangladesh. Pakistan. Chile. Mexico. Argentina. PhilippinesFull-Time
Salary not disclosed
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Job Details
- Languages
- Native-level or advanced proficiency in the relevant local language
Requirements
- Experience in content marketing, digital media, entertainment, social video, creator marketing, or local brand promotion.
- Native-level or advanced proficiency in the relevant local language, including the ability to write, edit, and evaluate local content.
- Strong understanding of the target market's culture, humor, digital habits, audience behavior, and media landscape.
- Ability to conduct audience and competitor research and translate insights into practical content plans.
- Understanding of short-form video content, including TikTok, Instagram Reels, YouTube Shorts, and relevant local platforms.
- Ability to identify, brief, and coordinate content creators and external contractors while managing timelines and content quality.
- Experience working with content calendars, budgets, performance metrics, and reporting.
- Ability to analyze content performance, test hypotheses, and make actionable recommendations.
- Ability to collaborate with a central AI production studio and prepare practical creative briefs.
- Awareness of local regulations, age restrictions, and platform-specific content policies.
Responsibilities
- Research local audiences, competitors, cultural trends, digital habits, and media consumption patterns to identify content opportunities.
- Translate research findings into practical content plans.
- Develop and manage local content calendars.
- Write, edit, review, and evaluate local content for linguistic accuracy and cultural relevance.
- Identify distribution channels, including TikTok, Instagram Reels, YouTube Shorts, and locally popular platforms.
- Explore and test content formats and distribution approaches.
- Source and coordinate local content creators and external contractors, prepare briefs, and manage deadlines and deliverable quality.
- Collaborate with the central AI production studio by providing creative briefs and feedback based on local market insights.
- Manage content budgets and evaluate test activities, including cost per view.
- Monitor content performance, test hypotheses, prepare reports, and recommend improvements.
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