Content, Branding, Social Media & SEO Specialist

New
B
BinanceCryptocurrency, blockchain
Location: PhilippinesFull-TimeMiddle
Salary not disclosed
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Job Details

Languages
Bilingual English/Tagalog is required
Experience
2–4 years in content marketing, social media, branding, or SEO
Required Skills
Google AnalyticsSEO

Requirements

  • Have 2–4 years of experience in content marketing, social media, branding, or SEO, in an agency or in-house.
  • Be bilingual in English and Tagalog.
  • Have hands-on experience running brand social platforms, including calendar planning, publishing, and community engagement.
  • Have working knowledge of SEO tools and Google Analytics.
  • Understand content optimization in practice.
  • Be comfortable reading performance reports and deciding what to change.
  • Be self-directed and able to move work forward without a full team around you.

Responsibilities

  • Build localized content for social media, campaigns, blogs, and marketing collateral for a Philippines audience.
  • Manage local Facebook, X, Instagram, and TikTok channels, including content calendars, campaigns, publishing, community engagement, and trend response.
  • Grow organic search performance through keyword research, on-page optimization, and ranking-focused content.
  • Coordinate SEO strategy with regional SEO teams.
  • Maintain brand consistency and visual identity across SEA markets.
  • Partner with regional marketing on SEA campaigns, branding activities, and product launches.
  • Measure and report on content, social, SEO, and campaign performance.
  • Use performance data to make clear recommendations.
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