Customer Marketing Manager - Invoicing Solutions
New
E
EverCommerceSaaS marketing
Where: Remote, Canada. This role can be based anywhere in CanadaFull-TimeManager
SalaryThe target compensation range for this position is $80,000 to $100,000 CAD per year in most Canada locations.
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Job Details
- Experience
- 5–7+ years of experience in lifecycle marketing, growth marketing, or customer marketing roles
- Required Skills
- Data AnalysisHubSpot
Requirements
- Have 5–7+ years of experience in lifecycle marketing, growth marketing, or customer marketing roles.
- Have experience owning customer journeys tied to business outcomes, not just channel execution.
- Bring strong analytical and quantitative skills and experience using data to inform decisions.
- Demonstrate the ability to collaborate cross-functionally and influence without direct authority.
- Have experience in B2B or B2C SaaS or Product-Led Growth (PLG) environments.
- A Bachelor’s degree in Marketing, Business, or a related field is a nice-to-have.
- Experience with marketing automation platforms such as Braze, Iterable, HubSpot, or similar is a nice-to-have.
- Exposure to feature adoption, monetization, or payments-related initiatives is a nice-to-have.
- Experience partnering closely with Product and Product Marketing teams is a nice-to-have.
- Comfort with directional impact modeling or customer economics is a nice-to-have.
Responsibilities
- Own lifecycle experience direction for assigned journeys, segments, or initiatives.
- Define the customers, needs, and intended behaviors or outcomes for lifecycle experiences.
- Design end-to-end lifecycle experiences across email, push notifications, and in-app messaging.
- Translate business priorities into initiatives that drive activation, retention, adoption, and monetization.
- Develop hypotheses, estimate directional impact, and prioritize initiatives based on impact, customer value, and feasibility.
- Partner with Product, Product Marketing, Growth, Payments, and Data teams.
- Coordinate timelines, dependencies, and handoffs across Marketing and partner teams.
- Design and run experiments, analyze results, and recommend iterations or scaling.
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