Global Communications & Marketing Manager - Mining & Materials
New
J
JobgetherMining and materials
Based in AustraliaFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- At least 10 years of professional experience in B2B marketing or marketing communications, including global responsibilities within a technical, industrial, or engineering-focused environment.
- Required Skills
- Google AnalyticsSEOMicrosoft Office
Requirements
- At least 10 years of professional experience in B2B marketing or marketing communications, including global responsibilities in a technical, industrial, or engineering-focused environment.
- Experience developing and delivering global, multichannel marketing and communications strategies.
- Strong understanding of industrial markets, ideally including mining, cement, materials, manufacturing, or related technical sectors.
- Expertise in digital marketing, including SEO, SEM, social media, content marketing, and marketing automation.
- Understanding of demand generation, account-based marketing, lead management, and customer acquisition strategies.
- Experience using data, analytics, and performance indicators to guide decisions and measure campaign effectiveness.
- Project management experience handling multiple priorities, budgets, deadlines, and complex global initiatives.
- Experience managing external agencies, vendors, and strategic marketing partners.
- Leadership experience managing and developing teams across international and cross-functional environments.
- Proficiency with Microsoft Office tools and familiarity with CRM and marketing automation platforms such as Salesforce Pardot or equivalent.
- Experience with content management systems such as Sitefinity or Adobe, and survey platforms and analytics tools such as Google Analytics.
Responsibilities
- Develop and implement the global communications and marketing strategy in line with business priorities.
- Translate business goals into integrated communications campaigns that strengthen brand awareness, customer engagement, and commercial performance.
- Manage the marketing budget and use performance data and market insights to optimize investments.
- Plan and execute multichannel campaigns across digital platforms, content marketing, advertising, events, trade shows, and launches.
- Strengthen industry positioning through thought leadership, media relations, trade association partnerships, and influencer engagement.
- Drive demand generation through digital marketing, marketing automation, social media, and account-based marketing.
- Collaborate with sales teams to improve lead generation, lead quality, customer engagement, and conversion.
- Lead, mentor, and develop a small global communications and marketing team.
- Coordinate marketing execution with regional communications managers, business leaders, product management, sales teams, and external agencies.
- Monitor campaign performance and refine strategies to deliver measurable business impact.
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