Senior Digital Marketing & E-Commerce Specialist
New
D
D2BCycling apparel
Workable workplace: remote; Workable locations: Metro Manila, Philippines. Philippines, Observing AU business hoursFull-TimeSenior
Salary not disclosed
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Job Details
- Languages
- Exceptional written and verbal English communication skills
- Experience
- Minimum of 3+ years of dedicated experience in digital marketing, e-commerce, or a closely related commercial role; at least 2 years of proven experience running digital campaigns or managing customer operations tailored to Australian audiences.
- Required Skills
- ShopifyDigital MarketingCanva
Requirements
- Have at least 3 years of dedicated experience in digital marketing, e-commerce, or a closely related commercial role.
- Have at least 2 years of experience running digital campaigns or managing customer operations tailored to Australian audiences.
- Demonstrate hands-on experience managing and optimizing Google Ads campaigns with verifiable return on investment.
- Have working knowledge of Shopify administration, product catalog management, and e-commerce best practices.
- Be proficient with Canva or Adobe Creative Cloud and have a strong eye for athletic lifestyle aesthetics.
- Have exceptional written and verbal English communication skills for direct client engagement.
- Understand digital marketing performance metrics, attribution models, and web analytics tools.
- Be organized, detail-oriented, self-directed, and able to balance multiple priorities.
- Working knowledge of Meta Ads Manager is desired, not required.
- Experience with CRM-driven flows and customer segmentation platforms such as Klaviyo is desired, not required.
Responsibilities
- Develop and execute social media growth strategies across Instagram and Facebook.
- Create content calendars and design digital assets, including graphics, promotional banners, and short-form reels.
- Schedule, publish, and moderate social content, tracking engagement and optimizing creative execution.
- Build, manage, and scale Google Ads Search, Shopping, and Display campaigns.
- Conduct keyword research, test ad copy, segment audiences, and monitor advertising budgets and performance.
- Maintain Shopify product listings, variant pricing, collections, imagery, and on-site merchandising.
- Deploy email marketing campaigns and automated lifecycle sequences, and segment subscriber lists.
- Analyze email campaign performance and improve messaging through structured testing.
- Respond to customer enquiries and coordinate with production and logistics stakeholders on order fulfilment.
- Maintain operational documentation and support business administration tasks.
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