Meta Ads Media Buyer

PairedEcommerce marketing

Workable locations: Mexico. Philippines. Brazil. Chile. Serbia. LatviaFull-TimeMiddle

SalaryUSD payment up to 6k/month

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Job Details

Languages: English C1-C2 fluency for conversation level since this is a client-facing role
Experience: 3+ years of hands-on Meta Ads experience for ecommerce brands

Have 3+ years of hands-on Meta Ads experience for ecommerce brands, not lead generation or boosted posts.
Have managed at least one account with $100K+/month in spend.
Show a proven record of scaling DTC ecommerce brands through Meta, at an agency or in-house.
Understand Meta campaign structure, auction dynamics, pixel/CAPI tracking, and creative performance.
Know ecommerce metrics including ROAS, NC-ROAS, MER, CAC, LTV, and contribution margin.
Manage budgets precisely and take ownership of tasks through completion.
Communicate clearly and confidently in writing and on calls.
Be comfortable using AI tools in a daily workflow.
Have English C1-C2 fluency at conversation level for a client-facing role.
TikTok Ads Manager experience is a plus.
Experience with Triple Whale, Northbeam, or other attribution tools is a plus.
Working knowledge of Shopify and Klaviyo, landing page testing, creative strategy, UGC, performance creative, or Jira is a plus.

Build, launch, and optimize Meta campaigns daily, with secondary management of TikTok Ads.
Own daily budgets and monthly pacing, reallocating spend based on performance, frequency, and inventory.
Manage campaign structure, bidding, audiences, exclusions, and frequency controls.
Upload and traffic new creative, and run structured creative and angle tests.
Check live ads for stock availability, link destinations, offer accuracy, and copy errors; fix issues the same day.
Monitor ROAS, NC-ROAS, MER, CAC, and frequency against client targets.
Diagnose pre-click and post-click performance issues and recommend fixes.
Build landing page test plans and coordinate new pages with the team.
Work with content managers, designers, and the creative team to source, brief, and review ad creative.
Prepare performance reports, present results and next steps on client calls, and use AI tools to support audits, concepts, copy, and reports.

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