Influencer Performance Creative
New
E
EnebaGaming marketplace
Location: Remote; Secondary Locations: EuropeFull-Time
Salary42,000 - 45,000 EUR per year
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Job Details
- Languages
- Good English level required, proficiency preferred
- Required Skills
- Budget managementA/B testing
Requirements
- Have proven experience writing creative briefs.
- Have strong skills in measuring and analyzing campaign and creative results.
- Have hands-on experience managing YouTube spend.
- Have budget ownership experience; managing 100,000+ per month in influencer marketing is preferred.
- Have experience working closely with influencer teams or running ads with influencers.
- Have hands-on experience using AI tools in daily work, particularly for data analysis.
- Have a good level of English; proficiency is preferred.
- A background in a B2C brand, B2C SaaS, or consumer subscription company where influencers are a top marketing channel is a plus.
- Experience across multiple markets and countries is a plus.
- Experience in a business with a content creator team of 10+ people is a plus.
Responsibilities
- Research competitor and market advertising to identify creative angles, formats, and trends.
- Develop a high volume of creative angles and briefs for influencers.
- Tailor creative approaches by country, audience, and game category.
- Review influencer content and provide constructive feedback.
- Design and run A/B tests across creatives, markets, and categories.
- Analyze creative performance using KPIs and structured testing, then adjust the approach based on the results.
- Manage and optimize influencer advertising budgets, including YouTube spend.
- Use AI tools to analyze data, identify patterns, and improve workflow.
- Report on creative impact to influencer managers, media buyers, and leadership.
- Work closely with influencer managers, media buyers, and creators.
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