Product Marketing Manager, Release Marketer

New

AshbyHR technology

Remote - USFull-TimeManager

Salary$135K - $170K; $135K – $170K • Offers Equity; OTE $135K – $170K • Offers Equity

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Job Details

Be highly organized and able to manage multiple releases, owners, and deadlines at once.
Bring exceptional attention to detail and reliably review launch materials.
Switch between products and contexts and learn new features quickly.
Explain product features in clear, accessible language.
Shape demos and walkthroughs that connect product capabilities to customer problems.
Own copy and collaborate with design teams to produce polished assets.
Work with technical and product teams to address Sales and Customer Success needs.
Follow existing playbooks while also developing new approaches from first principles.
Build relationships and work comfortably across Product and go-to-market teams.

Own go-to-market planning and execution for feature releases across multiple product lines.
Partner with Product Managers to shape value propositions, messaging, and demo strategies.
Produce feature videos for social media, the website, and other marketing channels.
Create blog posts, one-pagers, demo videos, internal launch documents, and enablement materials.
Turn product features into clear customer value through videos, walkthroughs, and content.
Partner with other product marketers on larger and bundled launches.
Serve as a product expert and resource on feature functionality and market positioning.
Coordinate release promotion with Solutions Engineering, RevOps, Sales, Customer Success, and Support.
Own initiatives that inform the team about product changes, including the customer product updates newsletter.
Use AI, automation, and scalable systems to manage a high volume of releases and maintain launch velocity.

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