Senior Growth Product Manager
New
J
JobgetherConsumer health technology
Remote; based in GermanyFull-TimeManager
SalaryCompetitive compensation: Attractive salary package based on experience and qualifications. Equity opportunities: Stock options, providing the opportunity to participate in the company's long-term success.
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Job Details
- Experience
- At least 6 years of experience in growth management or product management within consumer subscription businesses, including 2+ years of people management experience.
- Required Skills
- A/B testing
Requirements
- Have at least 6 years of growth management or product management experience in consumer subscription businesses.
- Have at least 2 years of people management experience overseeing product managers, designers, analysts, or similar roles.
- Have owned and optimized an end-to-end web or web-to-app subscription conversion funnel supported by significant paid acquisition investment.
- Show measurable conversion-rate improvement and revenue growth with examples of experiments and business results.
- Understand paid acquisition channels, including Meta, TikTok, and Google, and connect creative and channel performance to downstream conversion metrics.
- Have hands-on experience with A/B testing and experimentation methodologies, including onboarding and warm-up strategies.
- Be able to interpret experiment results and distinguish statistically reliable insights from misleading outcomes.
- Have practical experience independently analyzing behavioral, acquisition, and payment data and developing growth models.
- Have experience building and optimizing conversion funnels, attribution frameworks, performance dashboards, and data-driven reporting systems.
- Be able to align marketing, product, design, analytics, and engineering teams around shared objectives and measurable outcomes.
- Understand consumer psychology, UX principles, subscription monetization, pricing strategies, and customer purchasing behavior.
- Keep up to date with subscription business models, industry developments, and emerging growth practices.
Responsibilities
- Own and optimize the end-to-end acquisition and conversion funnel, from advertising exposure through onboarding, purchase, and first subscription renewal.
- Drive purchase conversion, incremental revenue, refund, and first-renewal performance.
- Set growth priorities and allocate product management and shared design capacity to revenue opportunities.
- Lead experimentation across acquisition flows, audience segments, onboarding, quizzes, paywalls, pricing, free trials, offers, and upsells.
- Partner with performance marketing to align advertising creative and messaging with onboarding and purchase propositions.
- Analyze paid, organic, and referral acquisition channels and tailor user journeys to acquisition source, intent, and behavior.
- Build and maintain behavioral funnels, attribution models, analytics dashboards, and reporting frameworks.
- Use customer feedback, behavioral insights, and user research to improve product experiences.
- Apply UX principles and behavioral psychology, including personalization, social proof, urgency, and storytelling, to improve perceived value and reduce friction.
- Partner with analytics, engineering, marketing, and product teams on initiatives, and lead product team members in data-driven experimentation and continuous improvement.
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