Google Ads & Local Services Ads (LSA) Specialist

New

JobgetherHome services

Based in BrazilFull-TimeMiddle

Salary3,500 - 4,000 USD per month

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Job Details

Languages: Strong written English communication skills.
Experience: 4–5 years of relevant digital advertising or paid media experience.
Required Skills: Google Analytics

Have 4–5 years of relevant digital advertising or paid media experience.
Have extensive hands-on experience with Google Local Services Ads.
Have experience setting up LSA accounts and managing verification and screening requirements, including licensing, insurance, and background checks.
Have managed Google Ads campaigns for home service businesses such as roofing, HVAC, plumbing, remodeling, or electrical services.
Have strong knowledge of Google Search campaigns, bidding strategies, keyword research, and negative keywords.
Have experience communicating directly with Google Support to resolve account and campaign issues.
Be able to review recorded calls and evaluate lead quality.
Understand conversion tracking, Google Analytics 4 (GA4), and Google Tag Manager.
Have familiarity with CPL, qualified lead volume, and CAC.
Be able to manage several accounts independently with attention to detail.
Have strong written English communication skills.

Set up, launch, manage, and optimize Google Local Services Ads accounts.
Navigate Google's LSA verification and screening processes, including licensing, insurance, and background checks.
Troubleshoot verification delays, account suspensions, and performance issues with Google Support.
Create, manage, and optimize Google Search, Performance Max, and Display campaigns.
Conduct keyword research, develop campaign structures, and write conversion-focused ad copy.
Manage monthly advertising budgets of $2,000–$5,000 per client.
Review recorded lead calls, assess lead quality, and submit eligible LSA disputes.
Monitor CPL, qualified lead volume, and CAC, and optimize campaign performance.
Prepare weekly internal updates, monthly performance reports, and Looker Studio dashboards.
Collaborate with the Head of Google Division and account management team on campaign performance and client objectives.

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