Paid Media Manager
New
K
KyraInfluencer marketing
Location: US, ESTFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 3+ years of experience in digital paid media roles (TikTok / Meta / YouTube)
- Required Skills
- Data AnalysisMicrosoft ExcelBudget management
Requirements
- Bring a deep understanding of the paid social advertising landscape.
- Have 3+ years of experience in digital paid media roles, including TikTok, Meta, or YouTube.
- Demonstrate a track record of improving campaign performance through data analysis.
- Be confident managing paid media budgets of $500k+.
- Have high proficiency in Excel.
- Bring strong numeracy and analytical skills.
- Show ownership and attention to detail on administrative tasks.
- Be able to make and justify decisions that drive client performance.
- Be comfortable working with clients and teams across multiple countries and time zones.
Responsibilities
- Plan, manage, and implement digital campaigns across paid channels, with a primary focus on TikTok and Meta.
- Activate campaigns, analyze results, and make optimizations to maximize performance.
- Use a test-and-learn approach to improve campaign performance against KPIs.
- Build and maintain relationships across departments and with clients.
- Present findings to clients regularly and report on campaign performance.
- Make data-led recommendations to enhance performance.
- Stay up to date with channel updates and suggest campaign changes where needed.
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