SEO & AI Search Specialist

New

The CocktailSEO and digital marketing

Location: Madrid, Spain; Modelo híbrido, full remote o presencial.Full-Time

Salary not disclosed

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Job Details

Have a solid technical foundation in SEO.
Have experience or specialization in GEO, AEO, or generative search.
Have advanced knowledge or experience using AI tools to optimize processes, including creating and using skills, agents, or automated workflows for SEO and GEO.
Demonstrate strong analytical ability to interpret data, identify opportunities, and turn findings into strategic recommendations.
Have experience with tools such as Screaming Frog, Google Analytics, Google Search Console, Semrush, Ahrefs, or Moz, or similar tools.
Maintain current knowledge of search engine developments, generative platforms, and new ways of discovering content.
Have demonstrable English proficiency at C1 level or above and be able to work independently on international projects in professional English.

Conduct technical and content SEO audits and identify opportunities to improve organic rankings.
Design and implement optimization strategies for traditional search engines and generative AI engines, including ChatGPT, Gemini, and Perplexity.
Develop GEO strategies to improve brand presence, visibility, and citations in AI-generated answers.
Create, use, and optimize AI skills and agents to automate and improve SEO and GEO tasks.
Conduct keyword research and competitor analysis to identify ranking and discovery opportunities.
Analyze performance data, monitor KPIs, and prepare reports with actionable conclusions.
Collaborate with content, strategy, social, and other teams to develop optimized content for different platforms and search environments.
Design Digital PR and link-building strategies with media, communities, and influencers.
Research and test new tools, formats, and optimization methods.

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